Bologna - Italy    23 - 27 / 09 / 2024

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Visitors - Press

Cersaie 2010: Conferences and Seminars
Shopping Landscape

Tuesday 28 September - 4.00 p.m.
Galleria dell'Architettura

Casting off the worn-out label of non-place coined by Marc Augé, shopping centres are taking on ever more articulated, complex shapes. These forms of micro urban planning aim to fulfil all the functions that now complement shopping and even to simulate images of cities suspended between reassuring urban models and novel experimentation of a future under construction. The experiences of sector experts will help to gain an understanding of the design strategies governing the development of this architectural typology in contemporary society.


Fulvio Irace More

Fulvio Irace

Architect and Professor of history of architecture, Milan Polytechnic
Biographical notes
Fulvio Irace is a full professor of “History of Architecture” at Milan Polytechnic, where he holds the History of Contemporary Architecture chair at the Faculty of Civil Architecture and the Faculty of Design; he is also a visiting professor at the Academy of Architecture in Mendrisio, and a member of the board of teachers for the PhD course in “History of Architecture and Town Planning” at Turin Polytechnic.
He is a member of the scientific committee of the Vico Magistretti Foundation and is on the board of trustees of the Piano Foundation.
In 2008-2009 he was a member of the jury for the Mies van der Rohe European Prize.
From 2005 to 2009 he was a member of the Scientific Committee of the Milan Triennial and curator of the Architecture and Territory sector.
One of the founders of the national association AAI (Archivi di Architettura Italia – Italian Architectural Archives), he is one of the promoters of the “Architecture and Design” section of CASVA (Centro alti studi e valorizzazione delle arti – the Centre for Higher Studies and Valorisation of the Arts) of the Municipality of Milan.
Architectural editor for the publications “Domus” and “Abitare”, he has worked with the most important national and international magazines in the sector, and in 2005 was awarded the Inarch Bruno Zevi Prize for architectural criticism. Since 1986 he has been an opinionist in the field of architecture for the Sunday Supplement of “Il Sole 24 Ore”.
Attentive to the historiographies of Italian architecture between the two World Wars, to which he has dedicated much work through various exhibitions and publications, more recently his studies have concentrated on contemporary Italian architecture, and the figure of Renzo Piano, the subject of various monographs and an important exhibition at the Milan Triennial.
In the field of criticism and historical methodology he is the author of the following works:  Dimenticare Vitruvio, 2001 and 2008;  Le città visibili: Renzo Piano 2006; Divina Proporzione, 2007; Gio Ponti, 2009.
He has curated a number of architectural exhibitions.

Peter Lorenz More

Peter Lorenz

Architect, Peterlorenzateliers (AT)
Biographical notes
Peter Lorenz´s first atelier started in Innsbruck in 1980. Before that he achived his academic diploma in Innsbruck 1975 later in Venice 1983 and set up a second office in Vienna in 1991. So far peterlorenzateliers handled some 350 commissions - one third of which have been built.
Corresponding to Peter´s philosophy of "creativity by universality" his projects have been varied and come in all shapes and sizes - covering everything from washbasin design right through to large scale urban planning. The works of peterlorenzateliers includes shopping centers, interior design, conversion jobs, residential quarters, hotels and multifunctional projects... Many victories in architect´s competitions, partecipations in international juries, prizes of all kinds and part- time teaching do complete his working capacity.

Fortunato Della Guerra More

Fortunato Della Guerra

Director General, Inres (Coop National Institute of Consulting, Design, Engineering)
Biographical notes
Fortunato Della Guerra, who graduated in Mechanical Engineering from Florence University in 1988, is Director General of INRES, the National Institute of Consulting, Design and Engineering for the design of commercial facilities based in Sesto Fiorentino (FI). The institute has the function of safeguarding structural and technological innovation and at the same time serves as a reference point for the purchase of manufacturing goods and higher-level services. In these areas, it oversees consistency with respect to environmental commitment, implementing and evaluating the various initiatives and activities relevant to this issue. In this context, INRES has the task of both introducing innovation and promoting existing good practices. INRES is responsible for functional, architectural, building and utility design for points of sale and ICT infrastructures for cooperatives at a national level, and has been involved in the construction of more than 600,000 square metres of sales area in the last ten years.


Video interview

Fulvio Irace
Peter Lorenz
Fortunato Della Guerra