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Diego Gabasio

Marketing & Communication Manager, FIR ITALIA

Biographical notes

Diego Gabasio graduated in Business and Institutional Communication at University of Turin is responsible for Marketing and Communications of FIR ITALIA. In 2006 he started working for FIR ITALIA, a historical brand in the field of mixer taps for bathrooms and kitchens, holding roles with increasing responsibilities first in operational marketing and then in strategic marketing. Currently he coordinates an important corporate rebranding project, with new brand positioning and communication strategy.


Sean Godsell


Biographical notes
Sean Godsell was born in Melbourne in 1960. He graduated with First Class Honours from The University of Melbourne in 1984. He spent much of 1985 travelling in Japan and Europe and worked in London from 1986 to 1988 for Sir Denys Lasdun. In 1989 he returned to Melbourne and worked for The Hassell Group. In 1994 he formed Godsell Associates Pty Ltd Architects.
He obtained a Masters of Architecture degree from RMIT University in 1999 entitled ‘The Appropriateness of the Contemporary Australian Dwelling.’ His work has been published in the world’s leading Architectural journals including Architectural Review (UK) Architectural Record (USA) Domus (Italy) A+U (Japan) Casabella (Italy) GA Houses (Japan) Detail (Germany) Le Moniteur (France) and Architect (Portugal).
In July 2002 the influential English design magazine Wallpaper listed him as one of ten people destined to ‘change the way we live’. He was the only Australian and the only Architect in the group.
He has lectured in the USA, UK, China, Japan, India, France and New Zealand as well as across Australia. He was a keynote speaker at the Alvar Aalto symposium in Finland in July 2006.
In July 2003 he received a Citation from the President of the American Institute of Architects for his work for the homeless. His Future Shack prototype was exhibited from May to October 2004 at the Smithsonian Institute’s Cooper Hewitt Design Museum in New York. In the same year the Italian publisher Electa published the monograph Sean Godsell: Works and Projects. Time Magazine named him in the ‘Who’s Who -The New Contemporaries’ section of their 2005 Style and Design supplement. He was the only Australian and the only Architect in the group of seven eminent designers.
He has received numerous local and international awards. In 2006 he received the Victorian Premier’sDesign Award and the RAIA Robin Boyd Award and in 2007 he received the Cappochin residential architecture award in Italy and a Chicago Athenaeum award in theUSA – all for St Andrew’s “Beach House and in 2008” he was a finalist in the Wallpaper InternationalDesign Awards and a recipient of his second AIA Record Houses Award for Excellence in the USA for Glenburn
House. In 2008 noted architectural historian and Professor of Architecture at Columbia University Kenneth Frampton nominated him for the inaugural BSI Swiss Architecture Award for architects under the age of 50 and his work was exhibited as part of the Milan Triennale and Venice Biennale in the same year. In 2010 the prototype of the RMIT design Hub façade was exhibited in Gallery MA in Tokyo before being transported in 2011 to its permanent home at the Victoria and Albert Museum in London. In 2012 he was shortlisted to design the new Australian Pavilion in Venice.
In January 2013 the Spanish publication El Croquis published the monograph Sean Godsell Tough Subtlety which includes an essay by Juhani Pallasmaa and interview by Leon Van Schaik. In July 2013 he was visiting professor at the IUAV WAVE workshop in Venice and delivered the UNESCO chair open lecture in Mantova, Italy.


Tomas Ghisellini


Matteo Grimaldi


Massimo Giacon

Biographical notes

Massimo Giacon was born in Padua in 1961. Since 1980 he has been working in Milan as a cartoonist, illustrator, designer, artist and musician. In the early 1980s he was involved in the renaissance of Italian comics led by magazines such as Frigidaire, Alter, Dolce Vita, Cyborg and Nova Express, then in 1985 he began working with the architecture practice Sottsass Associati. He continued his design work through collaborations with Matteo Thun, Studio Mendini and Sieger design and projects for Olivetti, Memphis, Artemide, Alessi, Swatch, Philips, Ritzenhoff and Telecom. In 1990 he embarked on an artistic career that led to numerous personal and collective exhibitions in Italy, Switzerland, America, Greece, Portugal and Germany. In 1994 he began working in the field of graphic design for computer networks, websites and CD-ROMs. After a decade of musical activity with a number of different groups, in 1996 he released his debut solo album entitled Horror Vacui, followed in 2003 by a second entitled Nella città Ideale. He has also designed tapestries, rugs, ceramics and kitchen items, produced advertising illustrations, collaborated with fashion designers and magazines (Romeo Gigli, Elle, Glamour), and created installations for international exhibitions and TV animations.
He teaches at the Istituto Europeo di Design in Milan.
Since 2008 he has been working on a limited edition of sculptures entitled “The Pop Will Eat Himself” for Super-Ego.
In 2011 he published “La quarta necessità” to a text by Daniele Luttazzi (Rizzoli Lizard Ed.), then in 2014 “Il Mondo così Com’è“, based on a script by Tiziano Scarpa (Rizzoli Lizard Ed.). In September 2015 he is due to publish Ettore, a comic book about Ettore Sottsass (Il Sole 24 Ore Cultura).
He is currently working on several items for Alessi, drawing comic strips and graphic novels (for Rizzoli-Lizard and Il Sole 24 Ore Cultura) and continuing his artistic and performance work.


Pietro Gaeta


Biographical notes

Born in Matera in 1961. Graduated in architecture at the University of Florence, Pietro Gaeta started his professional career as the assistant of Alessandro Mendini, and collaborated to many professional design and architecture projects, amongst which: “Casa Antonello” in Milan, Holland’s Groninger Museum, the Muesum of  Merone, “Urban Flower” a square in Toyama ( Japan), Guglielmo Tabacchi’s Gallery and the exhibition “L’entrange Univers de Carlo Mollino” at the Centre George Pompidou in Paris.
He opens his studio N.O.W. Architecture & Design Lab in Milan. The projects he develops range from architecture and interior design to industrial design.  He took part in a number of exhibitions in Italy and abroad. In 2010 he create the brand N.O.W. editions, producing limited edition furniture pieces, surfaces and custom wall papers.


Antón García-Abril


Antón García-Abril, (Madrid, 1969) is a European PhD Architect, full-professor at the School of Architecture and Planning of the Massachusetts Institute of Technology (M.I.T.), and he is currently developing a second doctoral thesis about “Stressed Mass” at the School of Civil Engineering of the Polytechnic University of Barcelona. He received the Spanish Academy Research Prize in Rome in 1996. He has been associate professor at the School of Architecture of the Polytechnic University of Madrid (E.T.S.A.M.-U.P.M.) for a decade, invited professor at the Graduate School of Design of Harvard University in 2010 and Cornell University in 2008, and visiting critic and lecturer in different universities and institutions in America and Europe, being the most recent ones the Akademie der Bildenden Künste Stuttgart, Kunstakademie of Düsseldorf, AA London, Instituto Cervantes Chicago, Bienne Forum de l’Architecture, University of Texas at San Antonio, Bauhaus University Weimar, the ETH Zürich, Princeton University, Harbin Institute of Technology China, ZA 2010 Congress, Johannesburgo, Sudafric, Accademia d’Architettura of Mendrisio, or the College of Architects of Ecuador in Quito. In 2000 he establishes ENSAMBLE STUDIO leading, together with his partner Débora Mesa, a cross-functional team with a solid research background on the lookout for new approaches to architectonical space, building technologies and urban strategies. Their built projects are exposed structures that explore the essence of materials to create space. The Music Studies Center and the SGAE Central Office in Santiago de Compostela, the Martemar House in Malaga, the Hemeroscopium House in Madrid, The Truffle in Costa da Morte (Spain) and more recently the Reader’s House in Madrid and the Cervantes Theater in Mexico City have been internationally published. Their office has been awarded with important prizes like The Rice Design Alliance Prize to emerging architects in 2009 or the Architectural Record Design Vanguard Prize in 2005, and was selected by SANAA to participate in the Venice Biennale of Architecture 2010. This year Antón has been elected an International Fellow of the Royal Institute of British Architects (RIBA) for his services to international architecture, and has been curator of the Spanish Pavilion at the Venice Biennale presenting “Spainlab”. Beside his professional career, he keeps a strong involvement with the academic community through teaching and research. He co-founded with Débora Mesa the Positive City Foundation in 2009, with the aim of forwarding their views on urban development, and they are in the process of setting up a research laboratory at MIT, the POPLab (Prototypes of Prefabrication Laboratory).


Lucia Giuliano

Biographical notes
Studied at the Faculty of Architecture in Palermo and at Universitat Polite`cnica de Catalunya in Barcelona (ETSAB) obtaining a MA degree and a DEA degree (Project Department). Worked as an architect for ten years at the Arata Isozaki office in Barcelona she broadened her interests in intersection between architecture, contemporary culture, territory and current issues in society. From 2010 she is full time engaged as director of ABADIR Academy (Arts Between Architecture Design & Interdisciplinary Research) in Catania.

Michele Ghirardelli

Feelance architect and lecturer at the Architecture Faculty of the University of Ferrara
Graduated in architecture, Florence, 1992. Since 1993 he has worked freelance in Bologna, initially as an individual practice and subsequently as a partner of Studio SAP and SAPtecnica srl. He has taught at the “Biagio Rossetti” Faculty of Architecture in Ferrara, where he is currently adjunct professor on the course of “Distributive and Morphological Characteristics of Buildings”. His main field of professional and scientific interest is that of responsible architecture for energy efficiency and users with special needs. Numerous publications and conference participations. An extract from his bibliography can be found on the website

Mario Gerosa

Mario Gerosa (Milan, 1963)
A journalist with a degree in architecture with a thesis on Marcel Proust’s “In Search of Lost Time”, he has studied imaginary structures and virtual worlds for years.  He was curator of the Proust au Grand Hotel de Balbec exhibition (Palazzo Sormani, Milan) in 1988, Le camere del delitto (Mystfest, Cattolica) in 1991, dedicated to classic locked room mysteries by John Dickinson Carr, and Rinascimento virtuale. L’arte in Second Life e nei virtual worlds (Natural History Museum, Florence).
He published Rinascimento virtuale, Second Life, Mondi virtuali (with Aurélien Pfeffer), Il cinema di Terence Young, and edited Le dimore mysteriose with Alfredo Castelli and La cineteca mysteriosa. In 2006 he launched a convention to safeguard virtual architectural heritage and founded Synthravels, the first travel agency offering tours of virtual worlds.  Currently he is the senior editor of AD Architectural Digest and teaches Multimedia and virtual landscapes at the Institute of Technology in Milan.

Glauco Gresleri

Architect, former lecturer at the University of Pescara, former editor of magazines Chiesa & Quartiere, Frames and Parametro. Architecture theorist and critic who has published articles and essays in magazines. He is a practising architect with more than 200 major projects to his credit.

Rolando Giovannini

Professor Accademia di Belle Arti di Ravenna
Biographical notes
Rolando Giovannini is a Knight of the Ordine al Merito della Repubblica Italiana (Order of Merit of the Italian Republic). He studied in Faenza in the Technological Section of the "Ballardini" Art Institute.  He obtained a degree in Geology and a diploma in Decoration at the Academy of Fine Arts in Bologna (he passed his examination with full marks, with a thesis in mineralogy on "Mixed chlorite-saponite interlayer" - Prof. Noris Morandi -  and on the subject of "Textures" -Prof. Adriano Baccilieri). He was a pupil of Paolo Monti, with whom he took the exam of Photography at the DAMS (University of Bologna). In 1975 he qualified as a researcher for the CNR (Italian Research Council). He was a member of the Ministerial Committee in Rome which oversaw the creation of the "Michelangelo" project for art schools and is currently a member of the Working Group for the reform of Italian secondary schools specialising in art, commissioned by MIUR.  He was a teacher at the ISIA in Faenza (Institute for Higher Education for the Artistic Industries – where he was also appointed Director of the Institute for two consecutive academic years) in Decorative Techniques, Pattern Design and Surface Design, then at the Academy of Fine Arts in Ravenna (Marketing) and at the Academy of Fine Arts in Bologna (Chemical-Physical methodologies). He is today the principal of the IIS "Stoppa Compagnoni" in Lugo and principal regent of the ISA "Gaetano Ballardini" Secondary Art School in Faenza.
He was one of the artists involved in the "Nose" movement with Cesare Reggiani (1976-78) and "A Tempo e a Fuoco", a movement organised by Vittorio Fagone (1982-1985); here he made researches on ceramic and neon materials. He has worked with Bruno Munari ("Giocare con l'Arte", M.I.C., the International Ceramic Museum in Faenza 1979-82), Paola Navone (1984), Sottsass Associati (1986), Alessandro Guerriero (1992), Marta Sansoni and Marco Zanini (1995), Alessandra Alberici and Giorgio Montanari (1997-2007), Tullio Mazzotti (1999-2008), Giovanni Levanti (2000-07), Franco Laera and Vanni Pasca (2003), Dante Donegani (2004), Massimo Iosa Ghini (2005), Sergio Calatroni, Ilaria De Palma (2007), Mario Pisani (2008), Maria Rita Bentini, Alessandro Castiglioni, Veronica Dal Buono, Luigi Sansone (2009), Muky, Mara De Fanti (2010), Bertozzi & Casoni, Laura Silvagni, Fulvio Irace (2011).
A theorist of design, he has published several articles, as well as three books on the subject of design and decoration of ceramics especially aimed at schools and academies.
He founded the NeoCeramica Movement (2007) and arranged the collection of tiles from the second half of the 20 th century at the MIC in Faenza (since 1978); he organised a scientific project at the Documentation Centre and Museum (Confindustria Ceramica, Sassuolo), the Contemporary Section at the Museum of the Castello di Spezzano of Fiorano and the Design Section of MuST (Sacmi, Imola). In 2008, in Faenza, he was instrumental in establishing the MISA (the Museum of the State Art Institute). More recently he presented the work by Gillo Dorfles (the author was also present, with Claudio Cerritelli and Luigi Sansone, Milan, Palazzo Reale, 2009) and that by Enzo Mari in "Teoria ed etica del design" (Design theory and ethics) during a lecture to the students from art schools in Bologna (Cersaie 2010). He was coordinator for the attendance and participation of art schools at the event "Lezione alla rovescia" by Alessandro Mendini (Bologna, Cersaie 2011).
He has designed objects which have been manufactured in Italy and Japan. His public works include the ceramic wall decoration inside the Shin-Kobe underground railway station, Shinkansen station in Kobe, Japan.
Some of his design works are kept at the Alessi and Richard Ginori archives, at the Victoria and Albert Museum in London and at the Foshan Creative Industry Park Investment & Management Ltd, Foshan, China (2009). He was invited to the second China (Shanghai) International Modern Pot Art Biennial Exhibition, Shanghai, China (2010) and to the ICMEA Symposium in Fuping, China (November 2010). He travelled to India in November 2011, to produced three objects for the Sanskriti Museum of New Delhi. He was invited by Vittorio Sgarbi and Giorgio Grasso to take part at the  PADIGLIONE ITALIA within the framework of the 54th INTERNATIONAL ART EXHIBITION OF THE BIENNALE OF VENICE, for the 150th anniversary of the unification of Italy (Turin, Palazzo delle Esposizioni, Sala Nervi, December 17 th, 2011) curated by Vittorio Sgarbi.
He created the didactic museum "Museo didattico Stoppa-Compagnoni", at the IIS Stoppa-Compagnoni in Lugo di Romagna, where calculators, writing machines, computers and scientific instruments that were used in the past by land surveyors, are collected. The museum was inaugurated on December 23rd, 2011. A brochure is available with a description of the various works and machines on show, illustrating the use referred to the history of Design.
He was Art Director of the magazine "Tile Fashion" from 1993 to 2000 and responsible for the Art, Fashion and Design columns of the monthly magazine C.I., a Il Sole 24 ore S.p.A. publication.
He writes articles for the D’A magazine, distributed to newsstands since January 2011, and for Art and Perception (a U.S. periodical).

Loredana Gulino

Director General of the Anti-counterfeiting Directorate - UIBM
Biographical notes
After graduating with honours in Law at the University of Catania in 1986, Loredana Gulino went on to pass the examination to practise law at the Court of Appeal of Catania on 24/10/1990 with full marks, and obtained a specialisation diploma issued by the school of science and technology of legislation ISLE (5th course).
During the first few years of her career she served as administrative officer in the international and community trademarks department of the Italian Patent and Trademark Office, an organisation that is part of the Ministry for Economic Development.
She subsequently headed various departments at the Ministry of Economic Development and became Head of the Italian National Point of Contact (NPC) for dissemination of the OECD Guidelines for multinational companies. In March 2006 she was appointed Vice-Director General of the General Directorate for Production Development and Competitiveness. In 2008, she was appointed Director of Department I “General Affairs and Administrative Coordination” of the Department for Competitiveness of the Ministry for Economic Development, Interim Director of the International Community Policies Department of the Directorate for Industrial Policies and coordinator of the entire international area.
She is a member of the Committee for the independence and impartiality of the Italian Plastics Institute. She is a member of the Supervisory Committee of Trend Spa in extraordinary administration pursuant to Law 270/99 and of Fioroni Spa in extraordinary administration pursuant to Law 270/99, and has served on the board of directors of the Experimental oil and fuel station in San Donato Milanese.
She holds leading positions as a board member of the National Institute of Advanced Mathematics and as a board member of the Plastic Materials Test Laboratory Foundation of Milan Polytechnic.
Loredana Gulino is a member of the Administrative Councils of the major international organisations in the field of industrial property: Office of Harmonization for the Internal Market (OHIM), European Patent Office (EPO), World Intellectual Property Organization (WIPO) and Union for the Protection of New Varieties of Plants (UPOV).
She is also a member of the Italian National Committee of the FAO.
She is Chairman of the Board of Appeals against the decisions of the Italian Patents and Trademarks Office and Chairman of the examining board that grants certification to practise as a consultant in the field of industrial property.
Loredana Gulino has been serving as Director General of the General Anti-Counterfeiting Directorate – Italian Patents and Trademarks Office of the Ministry of Economic Development since 1 February 2009. During her tenure, she has presided over major national and international events and conferences addressing the theme of the fight against counterfeiting, protection of intangible assets, innovation, Italian products and scientific research.
She is editor of the magazine “Direzione generale Lotta alla contraffazione-Ufficio Italiano Brevetti Marchi” published by the General Anti-Counterfeiting Directorate – Italian Patents and Trademarks Office and of all the Directorate’s publications (Rapporto sulle attività del 2010, Guida Operativa al sistema della Proprietà Industriale in Italia, Una nuova Direzione Generale per un rinnovato impegno, Brevetti - introduzione all’utilizzo per le piccole e medie imprese, Tutela della Proprietà Industriale, Marchi Disegni e Modelli - Introduzione all’utilizzo per piccole e medie imprese, Rapporto sulle attività del 2009, Rapporto sulle attività del 2010).

Claudio Gibertoni

Chairman of the Order of Architects, Planners, Landscape Designers and Restorers of the Province of Modena
Biographical notes
Claudio Gibertoni was born in Formigine (province of Modena, Italy) in 1954.
He graduated in Architecture from the I.U.A.V. University of Venice in 1979 with a dissertation entitled “Ipotesi di recupero dell’Area Manifattura Tabacchi di Modena” under the supervision of ALDO ROSSI, published in Architecture d’Aujourd’hui, April 1979.
From 1980 to 1987 he was a member of the Cooperativa Ingegneri e Architetti of Modena.
In 1988 he started up his own architecture practice.
In 2000 he founded “IdeasWorkshopinModena”, a design and consulting practice. With a range of professional figures and groups analysing complex issues, the practice has been involved in international projects such as developing and producing design objects for the European market in the Guangdong region of China and urban planning/construction projects in the Cape Verde archipelago.
In 2009 he was one of the founding members of the HOSO association for the promotion of social housing.
From 2005 to 2009 he served as Chairman of the Order of Architects, Planners, Landscape Designers and Restorers of the Province of Modena and has been reappointed to the position for the period 2009-2013.
For further documentation:

Diego Grandi

Architect and designer
Biographical notes
Diego Grandi lives and works in Milan, where in 2002 establishes the DGO_Diego Grandi Office, a planning firm dealing with product, interior and design consultancy.
His concern on the visual and exterior side of design leads to a research on the epidermal qualities of the materials and on the possible genre implementations and contaminations.
The research on the new codes of living, focused on observing the everyday habits and behaviours, leads his attitude on the surface and on the deep quality of two-dimensional projects.
Among the firms for which he has designed and with which collaborates, we have Abet Laminati, Casamania, DuPont, Ferrino, Guzzini, Lea Ceramiche and Skitsch.
His projects have been selected for events, awards and international exhibitions, such as the Design Museum “Quali cose siamo” at La Triennale in Milan, the Good Design Award of the Chicago Athenaeum and the ADI Design Index.
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