For more than two decades, Moooi has inspired and captivated the world with its dazzling, unconventional designs. Founded in 2001 and now led by Marcel Wanders, the brand takes its name from the Dutch word “mooi”, meaning “beautiful” – with an extra ‘o’ symbolising an added layer of beauty and uniqueness. Moooi doesn’t tell designers what to do, but listens to their visions and helps bring their dreams to life. Eclectic and always balancing on the edge between commercial appeal and cultural interest, Moooi creates conversation pieces that make any environment special. With its multisensory approach, the lifestyle brand blends physical reality with the digital world. This is Moooi: for A Life Extraordinary!
In 2024, Moooi signed a long-term licensing agreement with ABK for the production and distribution of porcelain stoneware under the Moooi Ceramic Surfaces brand. The following year saw the launch of the first collection, Nesting Room.