In a major new initiative for the European trade fair sector, ExpoGreen, International Outdoor Exhibition (Bologna, 11-13 September 2009), and CERSAIE, International Exhibition of Ceramic Tile and Bathroom Furnishings (Bologna, 29 September – 3 October 2009), are jointly promoting the exhibition Green Street. Landscape meets architecture.
This new and uniquely appealing exhibition concept brings together the outdoors market and the ceramic tile industry through a shared focus on the environment.
Ceramic tiles are used on all the walkways; they are featured in works by well-known designers who furnish space and meeting areas; they are used to create new situations and form new objects that become part of the outdoor environment.
Green Street highlights the importance that the Italian tile industry has always attached to the environmental and social aspects of sustainability, using Italian design to transform products into creative, original and eco-friendly projects.
A multisensory exhibition displaying Alessandro Paderni / eye-studio’s pictures and video, made for the project S_TILES - Italian tiles towards sustainability.
Conceived as an intriguing and sui generis event, the exhibition will take place in the corridor between Halls 15 and 18: a short ‘decompression’ passage where images, music and materials are protagonists.
6 cover stories, 6 state-of-art cases of sustainable architecture, where Italian tiles play a key-role. A playful interplay of visual and acoustic juxtapositions between the built and the natural environment will involve the visitor along a journey of a few metres only.
The lounge room in the Architecture Gallery hosts the photo exhibition Living the Desert, tribute to Michael P. Jonhson At Cersaie 2009, Società Ceramica Italiana will grant to the American architect the XI Premio Internazionale Aldo Villa for his career. This is to acknowledge Johnson’s capacity of using at its best ceramic products in architecture (October 1, 2009 - 5.00 pm). The small exhibit will show a selection of pictures taken from the Phoenix architect’s best projects using Italian ceramic tiles.
“The use of porcelain tile in my projects is not of a decorative nature but as a building material. I use large format tile to function as a platform for the modern furniture and art work prevalent in all of my work.” (Michael P. Johnson)
A mini-exhibition, near to the seminars’ area and lounge-room: it will show the results of the 2009 edition. The Ceramic Tiles of Italy Design Competition, sponsored by Confindustria Ceramica and ICE, awards the best projects featuring Italian ceramic tiles in their spaces. Addressed to North American architects and interior designers, the competition, created in 1994, judges how well the tiles meet the functional and technical requirements, as well as the sustainable features of the project. Commercial/Hospitality, Residential or Institutional, new construction or renovation projects completed within the past 5 years are eligible. There is no fee or limit for entries.